Gaming and fitness integration is growing, with companies offering cardiovascular exercise equipment and gamified fitness applications, incorporating leaderboards, medals, points, and awards for user engagement.
Mini workouts
People prefer shorter, frequent exercise sessions, focusing on specific body parts and taking breaks between sessions, to fit into daily schedules and avoid fatigue.
Biohacking
Biohacking, a DIY biology technique, has gained popularity in 2023, particularly in nutrigenomics, which focuses on enhancing wellbeing and health by analyzing gene interactions with food.
Functional fitness
Functional fitness involves exercises mimicking outdoor tasks, offering variety and difficulty beyond traditional gym workouts. Viral TikTok and YouTube videos highlight the growing interest in physical performance.
Wellness coaching
The employment of wellness coaches has surged in recent months, assisting clients in creating personalized wellness plans and implementing them, with a projected trend continuing until 2024.