Food trends for better health in the remaining months of 2023
Popularity of plant-based diet
People are adopting plant-based diets due to their high levels of phytochemicals, vitamins, and minerals, as seen in cricketer Virat Kohli's shift from a non-vegetarian to a vegetarian diet.
Popularity towards fermented drinks
People are increasingly recognizing the significance of fermented drinks and food items, particularly buttermilk and curd, and are carrying bottles to ensure adequate nutrition.
Growing interest of corporates as well as individuals in health
Corporate companies are prioritizing employee health by offering health allowances and constructing workout gyms within their offices to promote physical and mental well-being.
Growing demand for healthy food in the market
Restaurants and takeaway joints are now incorporating healthy food into their menus, calculating protein, calories, carbs, and fat content for health-conscious customers.
Shift from refined sugar and processed food
People are shifting from processed foods to natural, whole ingredients, leading to the launch of new brands promoting healthy snacks with low sodium and gluten-free options.