BuzzFeed, a New York-based digital media company, will generate content for its website using ChatGPT‘s Open Artificial Intelligence. According to Forbes, this includes quizzes, which are regarded as the initial stage in the creation of long-form content.
Buzzfeed said last month that it would reduce its workforce by around 12%.
“In 2023, you’ll see AI-inspired content move from an R&D (Research and Development) stage to part of our core business, enhancing the quiz experience, informing our brainstorming, and personalizing our content for our audience,” BuzzFeed Chief Executive Jonah Peretti said in a memo to employees.
“The creative process will increasingly become AI-assisted and technology-enabled,” Peretti shared in the memo, according to Reuters.
According to a Variety report, if the algorithmic excellence of technological developers defined the previous 15 years of the internet, the next 15 years will be defined by Artificial Intelligence and data helping produce, personalize, and animate content on its own.
According to reports, media websites such as CNET already deploy AI technology in pieces written by ‘CNET Money Staff’.
Microsoft has invested billions of dollars on OpenAI. Microsoft CEO Satya Nadella has stated that the business is looking for new methods to commercialize the platform.
Meanwhile, BuzzFeed has agreed to a multi-year $10 million content creation pact with Facebook’s parent company Meta.
Students all throughout the world have eagerly embraced ChatGPT. According to reports, the constraints of ChatGPT are becoming weaker over time as Artificial Intelligence continues to add more data into it in order to increase its performance up to the point of a viable performance provided by human labor.
