According to a proposal presented to regulators, Meta Platforms is considering charging $14 per month for ad-free subscriptions to Instagram or Facebook for European customers, according to the Wall Street Journal on Monday. According to the report, Meta has told regulators that it hopes to roll out its subscription no ads (SNA) plan for users in Europe in the coming months and that it will give users the option of continuing to access Instagram and Facebook for free with personalized ads or paying for versions of the services without any ads.
The European Union has been actively working on implementing stricter regulations for major tech companies, with the primary objective of safeguarding the online rights of European users and fostering competition in an industry dominated by American giants.
Meta has told regulators that it plans to charge customers around 10 euros for a Facebook or Instagram account
According to the article, Meta has told regulators that it plans to charge customers around 10 euros ($10.46) each month on a desktop for a Facebook or Instagram account, and roughly 6 euros for each additional linked account. The price would rise to around 13 euros per month on mobile devices since Meta would add in commissions charged by Apple’s and Google’s app stores on in-app payments, according to the WSJ.